Bell & Ross

Bell & Ross is a French watch brand founded in 1992 by designer Bruno Belamich and businessman Carlos Rosillo. While the company is based in Paris, the watches created by it are Swiss-made, with manufacturing and technical development carried out in La Chaux-de-Fonds. The brand has made a strong identity in creating watches inspired by military and aviation design, as well as inspired by aircraft cockpit instruments. Bell & Ross specialises in professional-grade watches designed for extreme conditions, used by pilots, divers, astronauts, and bomb disposal experts. The currently popular collections of the brand include BR-03, BR-X5, BR-X1, and Lum.