Swiss watchmaker Omega’s universe encapsulates the worlds of film, social causes, space, and more. And while golf isn’t always top of mind, Omega’s support for the sport has been unwavering. The watch brand’s passion for it is reflected in the OMEGA Master’s tournament which has been held in the fields of Crans-Montana, Switzerland, annually since 1939 (it was earlier called the Swiss Open). Since 2001, the brand has been the title sponsor of the OMEGA Masters. Some of the notable players from the tournament include Ernie Els, Sergio Garcia, Seve Ballesteros, and Nick Faldo. For the 2023 edition, the tournament will see OMEGA’s brand ambassadors which include Rasmus Hojgaard, Nicolai Hojgaard, Guido Migliozzi, and Sean Crocker, among others. Golf came back as an official sport in the 2016 Rio Olympics and OMEGA was the official timekeeper. The brand will be the official timekeeper for the 2024 Paris Olympics and golf is a part of it.
In India, OMEGA has sponsored golf tournaments for amateurs that include the BMW Cup, which started in the country in 2022, and the Hero Cup which has been resumed this year. The Hero Women’s Indian Open will be held at the DLF Golf & Country Club, Gurgaon from the 19th to the 22nd of October. The brand also kickstarted the first edition of the OMEGA Trophy in 2022 in the country.
George Clooney & Raynald Aeschlimann at OMEGA Masters 2022
Since its association with golf, OMEGA has been an avid supporter of the sport through its timepieces. Let’s take a look at some of these
Seamaster Aqua Terra
In collaboration with Rory McIlroy, a renowned Northern Irish professional golfer, OMEGA introduced the Seamaster Aqua Terra with a green dial reminiscent of the green golf course, with a horizontal “teak” pattern inspired by the wooden decks of luxury sailboats. The hands and indexes and rhodium plated and filled with white Super-LumiNova and there’s a date window at 6 o’clock. The 41mm stainless steel timepiece is driven by OMEGA Master Chronometer calibre 8900 with about 60 hours of power reserve. It comes flanked with a steel bracelet which can be interchanged with any other strap.
Seamaster Aqua Terra "Golf Edition"
Dedicated to golf, the Seamaster Aqua Terra "Golf Edition" is another 41mm model in the collection crafted with stainless steel featuring the horizontal “teak” patterned dial. The minute track at the periphery of the dial has the four quarter numbers highlighted in green along with the ‘Seamaster’ below the logo and the central minutes hand. The hands and indexes are rhodium-plated and filled with Super-LumiNova. The back of the case features a wave-edged design. Powered by the same OMEGA Master Chronometer calibre 8900, the watch comes with an interchangeable green and black striped NATO strap.
Seamaster Aqua Terra "Ultra Light"
The other model in the collection is the Seamaster Aqua Terra "Ultra Light" which is a 41mm watch crafted in Gamma Titanium, a strong and lightweight alloy. The grade 5 titanium dial features the horizontal “teak” patterned Aquaterra stripes. The timepiece features the same green aesthetics as the "Golf Edition". It is powered by OMEGA Co-Axial Master Chronometer Calibre 8928 Ti, the brand’s first movement made with titanium, and offers a power reserve of about 72 hours. It comes flanked with a black rubber strap with green stitched stripes with an additional fabric strap.
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